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Solution
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Q.46 Correct
Q.46 In-correct
Q.46 Unattempt

Read the following passage and answer the question

Mr. X is working as a manager at “Cheezy’s Pizzas” at Pali Hills, Mumbai. He has a good command over his employees as well as customers. One of his sub-ordinates Mr. Z left his company and opened up a similar pizza chain called “Mozzy’s Pizzas” opposite to “Cheezy’s Pizzas” as a new competitor. Mozzy’s copied the recipes and the business model of Cheezy’s and started selling pizzas @50% discount as an introductory offer. Mr. X was losing his sales and so he called up a team meeting with the executives to discuss this issue. The team meeting concluded with certain suggestions like protecting the brand name with necessary Intellectual Property Rights; the company decided to give a new look to the logo and colors of brand name and then giving it legal protection. The operation executive suggested Mr. X add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc. The marketing executive provided an idea to distribute free slices of pizza at malls and gaming areas for children in order to attract more customers. The marketing executive also suggested to provide free “home delivery” to increase customer base. In order to develop goodwill, the company also decided to print the list of ingredients outside the package to inform the customers about product contents. The marketing executive also came up with a plan to provide gifts to customers who buy in bulk, e.g. 2 soups free with 01 large pizza, 01 pasta free with 02 medium pizzas.

Select the elements of promotion mix out of the following:

A. Transportation
B. Advertising
C. Inventory Control
D. Personal selling
E. Warehousing

Choose the correct answer from the options given below:

  1. A and D only

  2. A and B only

  3. C and D only

  4. B and D only

Read the following passage and answer the question

Mr. X is working as a manager at “Cheezy’s Pizzas” at Pali Hills, Mumbai. He has a good command over his employees as well as customers. One of his sub-ordinates Mr. Z left his company and opened up a similar pizza chain called “Mozzy’s Pizzas” opposite to “Cheezy’s Pizzas” as a new competitor. Mozzy’s copied the recipes and the business model of Cheezy’s and started selling pizzas @50% discount as an introductory offer. Mr. X was losing his sales and so he called up a team meeting with the executives to discuss this issue. The team meeting concluded with certain suggestions like protecting the brand name with necessary Intellectual Property Rights; the company decided to give a new look to the logo and colors of brand name and then giving it legal protection. The operation executive suggested Mr. X add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc. The marketing executive provided an idea to distribute free slices of pizza at malls and gaming areas for children in order to attract more customers. The marketing executive also suggested to provide free “home delivery” to increase customer base. In order to develop goodwill, the company also decided to print the list of ingredients outside the package to inform the customers about product contents. The marketing executive also came up with a plan to provide gifts to customers who buy in bulk, e.g. 2 soups free with 01 large pizza, 01 pasta free with 02 medium pizzas.

Select the elements of promotion mix out of the following:

A. Transportation
B. Advertising
C. Inventory Control
D. Personal selling
E. Warehousing

Choose the correct answer from the options given below:

  1. A and D only

  2. A and B only

  3. C and D only

  4. B and D only

Q.47 Correct
Q.47 In-correct
Q.47 Unattempt

Read the following passage and answer the question

Mr. X is working as a manager at “Cheezy’s Pizzas” at Pali Hills, Mumbai. He has a good command over his employees as well as customers. One of his sub-ordinates Mr. Z left his company and opened up a similar pizza chain called “Mozzy’s Pizzas” opposite to “Cheezy’s Pizzas” as a new competitor. Mozzy’s copied the recipes and the business model of Cheezy’s and started selling pizzas @50% discount as an introductory offer. Mr. X was losing his sales and so he called up a team meeting with the executives to discuss this issue. The team meeting concluded with certain suggestions like protecting the brand name with necessary Intellectual Property Rights; the company decided to give a new look to the logo and colors of brand name and then giving it legal protection. The operation executive suggested Mr. X add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc. The marketing executive provided an idea to distribute free slices of pizza at malls and gaming areas for children in order to attract more customers. The marketing executive also suggested to provide free “home delivery” to increase customer base. In order to develop goodwill, the company also decided to print the list of ingredients outside the package to inform the customers about product contents. The marketing executive also came up with a plan to provide gifts to customers who buy in bulk, e.g. 2 soups free with 01 large pizza, 01 pasta free with 02 medium pizzas.
“The marketing executive also suggested to provide free ‘home delivery’ to increase customer base.” Identify the concept discussed in this statement.

  1. Product mix

  2. Price mix

  3. Place mix

  4. Promotion mix

Read the following passage and answer the question

Mr. X is working as a manager at “Cheezy’s Pizzas” at Pali Hills, Mumbai. He has a good command over his employees as well as customers. One of his sub-ordinates Mr. Z left his company and opened up a similar pizza chain called “Mozzy’s Pizzas” opposite to “Cheezy’s Pizzas” as a new competitor. Mozzy’s copied the recipes and the business model of Cheezy’s and started selling pizzas @50% discount as an introductory offer. Mr. X was losing his sales and so he called up a team meeting with the executives to discuss this issue. The team meeting concluded with certain suggestions like protecting the brand name with necessary Intellectual Property Rights; the company decided to give a new look to the logo and colors of brand name and then giving it legal protection. The operation executive suggested Mr. X add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc. The marketing executive provided an idea to distribute free slices of pizza at malls and gaming areas for children in order to attract more customers. The marketing executive also suggested to provide free “home delivery” to increase customer base. In order to develop goodwill, the company also decided to print the list of ingredients outside the package to inform the customers about product contents. The marketing executive also came up with a plan to provide gifts to customers who buy in bulk, e.g. 2 soups free with 01 large pizza, 01 pasta free with 02 medium pizzas.
“The marketing executive also suggested to provide free ‘home delivery’ to increase customer base.” Identify the concept discussed in this statement.

  1. Product mix

  2. Price mix

  3. Place mix

  4. Promotion mix

Q.48 Correct
Q.48 In-correct
Q.48 Unattempt

Read the following passage and answer the question

Mr. X is working as a manager at “Cheezy’s Pizzas” at Pali Hills, Mumbai. He has a good command over his employees as well as customers. One of his sub-ordinates Mr. Z left his company and opened up a similar pizza chain called “Mozzy’s Pizzas” opposite to “Cheezy’s Pizzas” as a new competitor. Mozzy’s copied the recipes and the business model of Cheezy’s and started selling pizzas @50% discount as an introductory offer. Mr. X was losing his sales and so he called up a team meeting with the executives to discuss this issue. The team meeting concluded with certain suggestions like protecting the brand name with necessary Intellectual Property Rights; the company decided to give a new look to the logo and colors of brand name and then giving it legal protection. The operation executive suggested Mr. X add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc. The marketing executive provided an idea to distribute free slices of pizza at malls and gaming areas for children in order to attract more customers. The marketing executive also suggested to provide free “home delivery” to increase customer base. In order to develop goodwill, the company also decided to print the list of ingredients outside the package to inform the customers about product contents. The marketing executive also came up with a plan to provide gifts to customers who buy in bulk, e.g. 2 soups free with 01 large pizza, 01 pasta free with 02 medium pizzas.
“In order to develop goodwill, the company also decided to print the list of ingredients outside the packages to inform the customers about product contents.” Identify the concept related to this statement.

  1. Branding

  2. Packaging

  3. Logo

  4. Labelling

Read the following passage and answer the question

Mr. X is working as a manager at “Cheezy’s Pizzas” at Pali Hills, Mumbai. He has a good command over his employees as well as customers. One of his sub-ordinates Mr. Z left his company and opened up a similar pizza chain called “Mozzy’s Pizzas” opposite to “Cheezy’s Pizzas” as a new competitor. Mozzy’s copied the recipes and the business model of Cheezy’s and started selling pizzas @50% discount as an introductory offer. Mr. X was losing his sales and so he called up a team meeting with the executives to discuss this issue. The team meeting concluded with certain suggestions like protecting the brand name with necessary Intellectual Property Rights; the company decided to give a new look to the logo and colors of brand name and then giving it legal protection. The operation executive suggested Mr. X add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc. The marketing executive provided an idea to distribute free slices of pizza at malls and gaming areas for children in order to attract more customers. The marketing executive also suggested to provide free “home delivery” to increase customer base. In order to develop goodwill, the company also decided to print the list of ingredients outside the package to inform the customers about product contents. The marketing executive also came up with a plan to provide gifts to customers who buy in bulk, e.g. 2 soups free with 01 large pizza, 01 pasta free with 02 medium pizzas.
“In order to develop goodwill, the company also decided to print the list of ingredients outside the packages to inform the customers about product contents.” Identify the concept related to this statement.

  1. Branding

  2. Packaging

  3. Logo

  4. Labelling

Q.49 Correct
Q.49 In-correct
Q.49 Unattempt

Read the following passage and answer the question

Mr. X is working as a manager at “Cheezy’s Pizzas” at Pali Hills, Mumbai. He has a good command over his employees as well as customers. One of his sub-ordinates Mr. Z left his company and opened up a similar pizza chain called “Mozzy’s Pizzas” opposite to “Cheezy’s Pizzas” as a new competitor. Mozzy’s copied the recipes and the business model of Cheezy’s and started selling pizzas @50% discount as an introductory offer. Mr. X was losing his sales and so he called up a team meeting with the executives to discuss this issue. The team meeting concluded with certain suggestions like protecting the brand name with necessary Intellectual Property Rights; the company decided to give a new look to the logo and colors of brand name and then giving it legal protection. The operation executive suggested Mr. X add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc. The marketing executive provided an idea to distribute free slices of pizza at malls and gaming areas for children in order to attract more customers. The marketing executive also suggested to provide free “home delivery” to increase customer base. In order to develop goodwill, the company also decided to print the list of ingredients outside the package to inform the customers about product contents. The marketing executive also came up with a plan to provide gifts to customers who buy in bulk, e.g. 2 soups free with 01 large pizza, 01 pasta free with 02 medium pizzas.
Which dimension is discussed in the statement:
“The operation executive suggested Mr. X to add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc.”

  1. Product mix

  2. Price mix

  3. Place mix

  4. Promotion mix

Read the following passage and answer the question

Mr. X is working as a manager at “Cheezy’s Pizzas” at Pali Hills, Mumbai. He has a good command over his employees as well as customers. One of his sub-ordinates Mr. Z left his company and opened up a similar pizza chain called “Mozzy’s Pizzas” opposite to “Cheezy’s Pizzas” as a new competitor. Mozzy’s copied the recipes and the business model of Cheezy’s and started selling pizzas @50% discount as an introductory offer. Mr. X was losing his sales and so he called up a team meeting with the executives to discuss this issue. The team meeting concluded with certain suggestions like protecting the brand name with necessary Intellectual Property Rights; the company decided to give a new look to the logo and colors of brand name and then giving it legal protection. The operation executive suggested Mr. X add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc. The marketing executive provided an idea to distribute free slices of pizza at malls and gaming areas for children in order to attract more customers. The marketing executive also suggested to provide free “home delivery” to increase customer base. In order to develop goodwill, the company also decided to print the list of ingredients outside the package to inform the customers about product contents. The marketing executive also came up with a plan to provide gifts to customers who buy in bulk, e.g. 2 soups free with 01 large pizza, 01 pasta free with 02 medium pizzas.
Which dimension is discussed in the statement:
“The operation executive suggested Mr. X to add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc.”

  1. Product mix

  2. Price mix

  3. Place mix

  4. Promotion mix

Q.50 Correct
Q.50 In-correct
Q.50 Unattempt

Read the following passage and answer the question

Mr. X is working as a manager at “Cheezy’s Pizzas” at Pali Hills, Mumbai. He has a good command over his employees as well as customers. One of his sub-ordinates Mr. Z left his company and opened up a similar pizza chain called “Mozzy’s Pizzas” opposite to “Cheezy’s Pizzas” as a new competitor. Mozzy’s copied the recipes and the business model of Cheezy’s and started selling pizzas @50% discount as an introductory offer. Mr. X was losing his sales and so he called up a team meeting with the executives to discuss this issue. The team meeting concluded with certain suggestions like protecting the brand name with necessary Intellectual Property Rights; the company decided to give a new look to the logo and colors of brand name and then giving it legal protection. The operation executive suggested Mr. X add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc. The marketing executive provided an idea to distribute free slices of pizza at malls and gaming areas for children in order to attract more customers. The marketing executive also suggested to provide free “home delivery” to increase customer base. In order to develop goodwill, the company also decided to print the list of ingredients outside the package to inform the customers about product contents. The marketing executive also came up with a plan to provide gifts to customers who buy in bulk, e.g. 2 soups free with 01 large pizza, 01 pasta free with 02 medium pizzas.
Which of the Intellectual Property Right is being discussed in the statement,
“protecting the brand name with necessary Intellectual Property Rights, the company decided to give a new look to the logo and colors of brand name and giving it legal protection.”

  1. Logo

  2. Brand mark

  3. Trade mark

  4. Brand name

Read the following passage and answer the question

Mr. X is working as a manager at “Cheezy’s Pizzas” at Pali Hills, Mumbai. He has a good command over his employees as well as customers. One of his sub-ordinates Mr. Z left his company and opened up a similar pizza chain called “Mozzy’s Pizzas” opposite to “Cheezy’s Pizzas” as a new competitor. Mozzy’s copied the recipes and the business model of Cheezy’s and started selling pizzas @50% discount as an introductory offer. Mr. X was losing his sales and so he called up a team meeting with the executives to discuss this issue. The team meeting concluded with certain suggestions like protecting the brand name with necessary Intellectual Property Rights; the company decided to give a new look to the logo and colors of brand name and then giving it legal protection. The operation executive suggested Mr. X add more variety in their current menu e.g. more pizza toppings, more flavours of pastas and soups, etc. The marketing executive provided an idea to distribute free slices of pizza at malls and gaming areas for children in order to attract more customers. The marketing executive also suggested to provide free “home delivery” to increase customer base. In order to develop goodwill, the company also decided to print the list of ingredients outside the package to inform the customers about product contents. The marketing executive also came up with a plan to provide gifts to customers who buy in bulk, e.g. 2 soups free with 01 large pizza, 01 pasta free with 02 medium pizzas.
Which of the Intellectual Property Right is being discussed in the statement,
“protecting the brand name with necessary Intellectual Property Rights, the company decided to give a new look to the logo and colors of brand name and giving it legal protection.”

  1. Logo

  2. Brand mark

  3. Trade mark

  4. Brand name

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